////NEWS 24 JANUARY 2012
Bravo Launch Fame Campaign
Bravo are delighted to launch an amazing competition where Irish brands compete for Fame
– a whopping €150,000 of Fame for that matter, in advertising on the streets of Ireland!
Click here to find more and to enter your brand »
////NEWS 08 DECEMBER 2011
Bravo's Newest Format – Emirates Full DART Coverage
This is the first time an advertiser has taken over the DART exterior since 1997,
when Guinness branding covered the train.
////NEWS 09 OCTOBER 2011
Bravo's Latest Format Unveiled
The media are getting excited about Bravo's new Megasquare format!
////NEWS 02 JUNE 2011
Bravo Competition Details
(for Advertising Agency & Outdoor Specialist Personnel)
Competition Rules & Conditions
1. The prize consists of an 8 day, 7 night cruise aboard the MSC Fantasia ‘Treasures of the
Mediterranean’ cruise. The ship facilities include 4 swimming pools, 5 bars, 5 restaurants,
wellness centre, casino, F1 simulator, 4D cinema, Kid’s Aqua Park, 24 hour room service
and much more. See http://topflight.ie/specialist-holidays/CruiseHolidays/MSCCruises/TreasuresOfTheMediterranean.aspx. Prize also includes flights for two to Rome to meet the ship.
2. Prize is as stated and cash will not be given in lieu. However, Bravo reserves the right to
replace the prize stated with a prize of equal or greater value should this be necessary.
3. To enter, participants must email a photo of themselves in the ‘Where’s Wally?’ costume
provided (or another Wally costume) to
This e-mail address is being protected from spambots. You need JavaScript enabled to view it
before 4.30pm on Friday
June 10th 2011. You will also need to supply your personal Facebook page name with your
entry and register a ‘like’ on the Bravo Facebook page (www.facebook.com/bravooutdoor).
4. From 5.30pm on Thursday June 10th, all of the photo entries will be uploaded on
www.facebook.com/bravooutdoor.
5. The winner of the competition will be the owner of the photo that receives most ‘likes’
before 5.30pm on Wednesday 15th June 2011. Team photos are allowed but there will only
be one prize winner and it will be the responsibility of team members to decide on what
person will be going on the trip.
6. Voters can ‘like’ as many photos as they want on the site but will only be able to ‘like’ any
single photo once.
7. Prize must be taken before 14th October 2011.
8. The decision of the judges is final and no correspondence will be entered into. The
competition will be overseen by Niall Byrne, Niall Byrne and Company, Registered Auditors.
9. Competition winner must be in possession of a current Passport, be over the age of 18 and
able to travel before the 14th October 2011.
10. The winner agrees to participate in any promotional announcement of the competition.
11. Competition is limited to personnel working in Advertising agencies and Outdoor Specialists.
////NEWS 11 May 2011
Bravo wins ‘Media Brand of the Year’ at inaugural Media Awards
We were delighted to be awarded ‘Media Brand of the Year’ at the Media Awards held in the Burlington Hotel on March 31st. We want to take this opportunity to say thanks to all you guys – CIE, Clients, Media Agencies and Outdoor Specialists - who have made the story of the transition from the last days of Titan to the success of Bravo possible.
////NEWS 12 November 2010
Bravo retains CIE Outdoor Advertising Contract
Company Statement
11th November 2010 Dublin
Contract
Bravo Outdoor was nominated today by CIE as the preferred supplier to handle its
Outdoor Advertising services in Ireland.
The contract is estimated to be worth €40 million over 3 years, covering sales of all
CIE bus, rail and roadside advertising displays (excluding bus shelters).
“Bravo is delighted to be nominated as the preferred supplier after a highly
competitive tender process and we look forward to concluding the outstanding
formalities in the near future with CIE. In the meantime we remain focussed on
achieving optimum results for our advertiser clients through the strength of CIE’s
outstanding transit media” said Bravo Chief Executive, James Barry.
About Bravo Outdoor
Founded in 2009, Bravo Outdoor Advertising Limited is Ireland’s largest privately-
owned full-service out of home advertising company providing sales, marketing
and maintenance of bus, rail, roadside and retail advertising sites. Bravo furnishes
creative advertising solutions to national and local advertisers, including Transvision
- Ireland’s only network of large-format digital screens.
////NEWS 22 October 2010
Miller and Bravo create first in Ireland
Bravo teamed up with Miller Genuine Draft to create a Reverse Graffiti wall at Connolly Station as part of their 'Cold Filtered to Reveal the Extraordinary' campaign.
The technique works by creating a layer of dirt over the wall, then using stencils and a power hose to 'filter' the message beneath. Pretty neat, eh?
Agency: Clear Blue Water
Specialist: PML
The campaign is up through Cycles 21 and 22.
Click here to see how the technique works http://www.ambientmediauk.com/
////NEWS 21 May 2010
RTÉ News Now announced as new content partner for Transvision
RTÉ News Now was officially unveiled as the new content provider to Transvision, Ireland’s only large format network of digital screens.
Launched by CIE in 2009, Transvision is the first large format out of home digital network screen in Ireland. RTÉ will deliver RTÉ News Now to screens in Heuston, Connolly, Pearse and Busaras. The RTÉ News Now large screen digital service will deliver the top RTÉ news, sport and entertainment headlines interspersed with advertising content to the 1.7 million commuters that pass through the stations every 2 weeks.
Transvision screens create a key focus point for commuters in these stations and have been very well received by major advertisers and commuters alike. All screens are located in high dwell time locations and the switch to providing RTÉ News Now will further engage commuters with a uniquely Irish news, sport and entertainment service. For RTÉ the move extends their reach to key young, mobile and busy commuter audiences.
The screens have been installed and are maintained by Bravo Outdoor Advertising Limited, CIE’s franchise partner for advertising sales on the CIE asset base. The screens have been designed with the most advanced and cutting edge LED technology, employing a direct digital drive system with individual pixel addressing.
Speaking at the launch, Dr. John Lynch, Chairman, CIE said ‘I am delighted to have our national broadcaster on board for this project. As the first digital advertising network in Ireland, Transvision has been a marked success for CIE. I expect RTÉ News Now’s on-screen presentation of local news, sport and entertainment content to increase Transvision’s level of engagement with the commuter audience through these major transit hubs to the benefit of all stakeholders’.
Múirne Laffan, Executive Director, RTÉ Publishing said ‘We see this content partnership as another link in our strategy to deliver RTÉ News Now to audiences on multiple platforms and to extend our reach to people on the move. ‘
James Barry, Chief Executive, Bravo Outdoor, said ‘The switch to RTÉ News Now means that advertisers will benefit directly from enhanced engagement, driving this successful medium from strength to strength’.
////NEWS 17 May 2010
We were delighted to launch our Tesco Store Points in Cycle 8 with two high profile FMCG clients.
H J Heinz chose to promote their world famous ketchup and Unilever promoted their latest Magnum ice cream,
Magnum Gold on our Store Points. We currently have almost 600 Store Points Nationwide and can offer your
clients an excellent POP opportunity in the largest grocery retailer in Ireland.
////NEWS 21 April 2010
Bravo is pleased to announce the appointment of Mr. Tom Goddard as Chairman of its Board of Directors and Mr. J.P. Carr as a Non-Executive Director with immediate effect.
These two board appointments add considerable international industry experience to the senior management team at the company.
Mr. Goddard has over 25 years experience in the Outdoor Advertising sector, both in Ireland and internationally. He has held senior management roles at Maiden Outdoor, Metro and Viacom Outdoor (now CBS Outdoor) where he was Chief Executive Officer of CBS’ European operation.
Mr. Carr has extensive corporate experience garnered through his 26-year career in the ICT sector with Unisys, where he held various positions including Treasurer of Unisys Europe/Africa and Managing Director of Unisys N.V.
////
January 1 Bravo Outdoor Advertising takes over the CIE contract.Bravo Outdoor Advertising Limited will be taking over the management of the CIE Outdoor Advertising contract with effect from 1 January 2010.
Bravo is a newly-formed, independent, wholly Irish-owned company headed up by James Barry, former Chief Executive of Titan Outdoor Ireland limited. There will be no disruption to the service on your advertising business. You can contact us at the same address and on the same phone numbers after January 1st.
The Bravo team is massively excited by these developments and we look forward to continuing to offer you the same great service on the same great transit and roadside products.